The Dealership of the Future: May Resemble an Apple Store

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Autor: caranddriver Publicado el: 26/12/2015
The Dealership of the Future: May Resemble an Apple Store

From the January 2016 issue If Apple enters the auto business, as some observers think is inevitable, it may not be its cars that matter. At least, not as much as the stores in which they are sold. The Apple Store ethos?seamless customer interaction, effortless problem solving, speedy service?has become the benchmark for retailers of all stripes. ...
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  • Source of publication: 26-12-2015

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